Launching This Week: Isabel Marant for H&M | Sneak Preview

As you'll have seen all over the fashion mags of late, the latest in a long line of designers to work with High Street fave H&M is Isabel Marant, who has for years brought us cool denim, fringed boots, wedge trainers, and general laid back luxe - styles that have seriously infiltrated the High Street of late.

And now the French fashion designer's oh-so-cool signature styles will be available for us peeps that can't always afford a high end label. The countdown is on. Isabel Marant for H&M goes on sale in two days, on Thursday 14th November, at 9am. (Not that we're counting or anything)

The British fashion press, including little ole me, were given a sneak preview the other week at the London head office of the brand. The pieces ooze that French Marant cool, yet still have the comforting H&M feel to them. I like. Easy-to-wear but not as 'out there' as some of H&M's other collaborations like Anna Dello Russo's, where, after a Season, you'll look like a bit of a twonk in those crazy sunnies, let's be honest.

Take the grey sweater below for example - a wardrobe staple. That's what I'd go for. But is it worth the queue on the 14th? Well, we all want a little designer in our wardrobes when we can, non?

Check out the full range here.

H&M's Holly rocks top to toe Isabel

You see I really WAS there!

WIBTW (What I Bought This Week): I heart COS

This is not a sponsored post.

It bloomin' should be though.

I thought I'd do regular WIBTW posts as and when I go shopping but I'm seeing a pattern emerging. It seems I have a favourite shop and these posts are soon going to a read like a "What's New In Store" at, yup, you guessed it, COS.

I'm a bit addicted to it's luxe classics that cleverly go with ANYTHING, yet also cannily make you want to buy EVERYTHING (from COS, of course) to go with it. Mental.

And it's not just me. All my friends and colleagues love it too.

If I wear something from COS I can guarantee I will hear either "I've got that!" or "Oooh, where's that from?!"

So here are this week's payday purchases. Notice a few trends emerging...

My favourite? The cute heavy knit 60s style dress. Goes with my newly-chopped hair.

Dress, £69

Cardigan, £79

Jumper, £45

Top, £35

Scarf £35

All pictures © COS